To say Australians like games is an understatement. Over three-quarters (75.2%) of Australians aged between 16-64 play video games. That’s double the number of Australians who go to the gym and five times the number who go swimming1. Almost half of adults (49.5%) play games on mobile and according to Cisco’s State of the Internet report, 248.8 million gaming mobile applications will be downloaded in Australia by 2023. For the curious among you, Pokémon Go is the number one ranked mobile game in 2021 by average monthly active users according to App Annie, and Roblox the most downloaded.
5G technology promises a future of high-quality video content such as UHD, 4K, 8K with high frame rates and new formats, which can deliver a much higher quality and immersive experience for end users.